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Stocks and Shares Explained: A Simple Guide for Beginners | Aurra Markets

Beginner Guides
Stocks

Aurra Markets Editor

Published on 2025-07-28

Updated on 2026-01-22

5 min read

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What Are Shares in a Company? An Investor's Guide

Shares represent ownership in a company. When you buy a share, you become a part-owner, entitling you to a portion of the company's profits and assets. They are issued by companies to raise capital for growth and are traded on public stock exchanges like the NYSE.

Key Takeaways

  • Shares represent a unit of ownership in a company, making the holder a partial owner.
  • Companies issue shares through processes like an Initial Public Offering (IPO) to raise capital.
  • The two main types are common shares (which include voting rights) and preferred shares (which offer fixed dividends).
  • Shareholders can profit from capital appreciation (the share price increasing) and dividends (a share of company profits).
  • Earnings Per Share (EPS) is a critical metric used to measure a company's profitability on a per-share basis.

What Exactly Is a Share?

Shares represent ownership in a company. When a company decides to raise capital, it can divide its ownership into units called shares and sell them to investors. Each share entitles its holder to a proportionate claim on the company’s profits, assets, and, in some cases, decision-making.

Key Points About Shares:

  • Owning shares means you are a shareholder or part-owner of the company.
  • Shares are traded on stock exchanges, enabling liquidity and easy transfer of ownership.
  • Companies use shares to raise capital for growth, operations, or debt repayment.


How Are Company Shares Issued?

When companies need to raise funds, they issue shares to the public through a process known as an Initial Public Offering (IPO).

How Shares Are Issued:

  1. Private Issuance: Shares are sold to a small group of investors, often before a company goes public.
  2. IPO: The company lists its shares on a stock exchange, making them available for public trading.
  3. Secondary Market: After the IPO, shares are traded between investors on stock exchanges like the New York Stock Exchange (NYSE) or NASDAQ.

Benefits of an IPO:

  • Raises substantial capital.
  • Increases public awareness of the company.
  • Provides liquidity to early investors and founders.



Types of Shares

Companies issue several types of shares to meet various investment and ownership needs. The two main types are common shares and preferred shares.

Common Shares

  • Definition: The most widely issued type of share, offering ownership and voting rights.
  • Rights and Benefits:
    • Voting power in company decisions, such as electing board members.
    • Entitlement to dividends (if declared).
    • Greater potential for capital appreciation.
  • Risk: Common shareholders are last to be paid in the event of liquidation, after creditors and preferred shareholders.

Preferred Shares

  • Definition: Shares that provide fixed dividends and priority over common shares during liquidation.
  • Rights and Benefits:
    • Guaranteed dividend payments, often higher than common shares.
    • Priority in asset distribution during bankruptcy.
    • Less price volatility compared to common shares.
  • Limitations: No voting rights are granted to preferred shareholders.



Why Do Companies Issue Shares?

For companies, issuing shares is a powerful way to raise capital without incurring debt.

Key Benefits:

  1. Access to Capital: Companies can fund expansion, research, or new projects.
  2. Reduced Debt: Raising funds via equity avoids the need for loans and interest payments.
  3. Increased Credibility: Publicly traded companies gain visibility and trust in the marketplace.
  4. Attracting Talent: Companies can offer stock options as part of compensation packages to attract and retain employees.



Dividends: Sharing Profits with Shareholders

A dividend is a portion of a company’s earnings distributed to its shareholders. Not all companies pay dividends, but those that do often use it to reward investors.

Key Details About Dividends:

  • Frequency: Dividends are usually paid quarterly, though some companies pay annually or semi-annually.
  • Forms: Dividends can be paid in cash or additional shares.
  • Stability: Dividend-paying companies are often well-established with consistent earnings.



Earnings Per Share (EPS): Measuring Profitability

Earnings Per Share (EPS) is a critical metric that helps investors gauge a company’s profitability. It represents the portion of a company’s profit allocated to each outstanding share of common stock.

EPS Formula:

EPS = Net Income−Preferred Dividends / Weighted Average Shares Outstanding

Why EPS Matters:

  • Indicates how profitable a company is on a per-share basis.
  • Helps compare companies within the same industry.
  • Often used as a key component in valuation metrics like the Price-to-Earnings (P/E) ratio.



Conclusion

Shares are the backbone of equity markets, offering companies a way to raise funds and investors a chance to participate in business growth. Here is a quick recap:

  • Shares represent ownership in a company.
  • Companies issue shares through IPOs to raise capital.
  • The two main types of shares are common and preferred, each offering distinct rights and benefits.
  • Dividends and EPS are key factors that influence a share’s appeal to investors.

By understanding these basics, you can make more informed decisions about participating in the stock market, whether as an investor or a stakeholder in a company.


TL;DR

Shares are the foundation of the stock market, allowing companies to fund their growth while giving investors a chance to own a piece of the business. Understanding the difference between common and preferred shares, how dividends work, and key metrics like EPS is the first step toward making informed investment decisions.

FAQ: Common Questions About Stocks and Shares

1. What's the difference between stocks and shares?

Answer: While often used interchangeably, "stocks" generally refers to ownership in a company as a concept, while "shares" represents the specific units of that ownership.

In the UK, "shares" is more commonly used, while Americans typically say "stocks." Ultimately, both terms refer to partial ownership in a publicly traded company.

2. How do I start buying shares as a beginner?

Answer: To start buying shares:

1) Open a brokerage account with a reputable platform like Aurra Markets.

2) Research companies or consider index funds for diversification

3) Determine your investment budget

4) Place your first trade through your broker's platform

5) Monitor your investments regularly while maintaining a long-term perspective.

3. What makes share prices go up or down?

Answer: Share prices fluctuate based on supply and demand influenced by: 

  • company performance (earnings reports, new products)
  • economic indicators (GDP, employment data)
  • industry trends
  • investor sentiment
  • interest rate changes
  • company-specific news (mergers, leadership changes)
  • broader market movements

4. How do dividends work and how often are they paid?

Answer: Dividends are portions of company profits paid to shareholders, typically quarterly (though some companies pay monthly, semi-annually, or annually).

The company's board decides the dividend amount per share. Investors can receive dividends as cash payments or reinvest them to purchase additional shares through dividend reinvestment programs (DRIPs).

5. What rights do shareholders have in a company?

Answer: Shareholders typically have the right to:

  • vote on major company decisions and board elections (common shares)
  • receive declared dividends
  • sell their shares on the open market
  • receive company information and financial reports
  • attend annual shareholder meetings
  • claim assets during liquidation (after creditors and preferred shareholders)

6. What's the difference between growth stocks and value stocks?

Answer: Growth stocks are shares in companies expected to grow faster than market average, often reinvesting profits rather than paying dividends (like technology companies).

Value stocks are perceived to be trading below their intrinsic value, typically more established companies with stable earnings that often pay dividends (like utilities or consumer staples).

7. How are taxes applied to share investments?

Answer: Share investments are typically taxed in two ways:

  1. capital gains tax when you sell shares at a profit (rates vary based on holding period and jurisdiction), and income tax on dividends received.
  2. Tax treatments vary by country, with some offering tax-advantaged accounts for investments.

Consult a tax professional for advice specific to your situation.

Further Reading

  1. What is an IPO? A Guide for Investors
  2. How to Analyze a Company's Financial Health
  3. Growth Stocks vs. Value Stocks: Which Is Right for You?
  4. A Beginner's Guide to the P/E Ratio
  5. How to Build a Diversified Investment Portfolio
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